Our data visualization experts design engaging, information graphics that explain and captivate viewers on a particular topic in an alternative medium
Industry average: 50%
Scalable solutions
Industry specialists
Proven
Industry average: 72%
Project management
ROI tracking
Diverse skillsets
Industry average: 72%
Project management
ROI tracking
Diverse skillsets
Engaging infographics created by data visualization experts
Visuals that support thought leadership
Effective internet marketing and PR strategies
Navigation optimizationSEO for ecommerce sites also includes making your site user-friendly. You need an easy-to-navigate website, even if you carry a wide variety of products. We’ll make sure that everything has appropriate sections or categories, and that there is a link to each top-level page from somewhere in your menu.
It’s also essential that your navigation is easy to use and understand.
If not, you may find that users get confused and leave your site almost as soon as they arrive. Why stay if they can’t find what they want? This quick departure — also called a “bounce” — can lead to a higher bounce rate.
High bounce rates tell search engines that your website isn’t as relevant for the search terms it’s ranking for — which is why a high bounce rate can lead to a drop in your rankings. That’s why web design, as well as the design of your landing pages, is an imperative feature of ecommerce SEO.
One of the best ways we’ve found to improve SEO for ecommerce is to use breadcrumb navigation.
Breadcrumbs are small links that appear at the top of a menu, category, or product page. Like the story of Hansel and Gretel, a trail of breadcrumbs on a website leads you back to where you were previously.
Our award-winning web designers will use this method to add links and keywords to your pages and maximize the usability of your websites for users. For maximum results in your website’s usability, we offer user experience testing services.
Content creationA content marketing strategy serves two purposes: one, to give search engines even more content to crawl for keywords and phrases, and two, to tell your potential customers that you are knowledgeable and trustworthy.
The best part is content marketing can double your website’s conversion rates. Why? With unique and informational content, you’re offering value to users, whether by answering their questions or offering them guidance.
More than 60% of users prefer companies that create custom content, which can set your ecommerce store apart from others in your industry. That’s why companies that use content marketing more than quadruple their conversions compared to businesses that don’t.
For content marketing, most ecommerce websites choose to set up a blog. Blogs come in many shapes and sizes and can have one post a month or multiple posts a day. For your online store, you may find it easiest to focus on one or two posts a week.
You can write about anything your customers might find relevant, like trends in your industry or new products. If you sell pet supplies, you could even run a contest to find the cutest pet among your shoppers.
Additional content may include:
With a talented team of writers, as well as a creative team of Internet marketers, BSG builds innovative content marketing strategies as a part of our ecommerce SEO services — our ecommerce SEO packages include quarterly content.
What form this content takes is up to you, and we’ll work together to decide what kind of content is best for your website, then create it for you and implement it on your site. SEO for ecommerce sites includes all these factors and more to make your website rank as highly as possible.
Boost in SEO Traffic
for a single page with data driven keyword enrichment
Setup by BSG
To give you the best data and report foundation
Proper promotion
Award-winning designers
Experienced internet marketing teamIn-depth research
Dedicated team of PR professionals
There are many different uses for an informational graphic. Some of the most common are social media, to illustrate a specific service or timeline on a particular page of your website, or to provide valuable data for your customers on a microsite.
No matter how you want to use your infographic, BSG has the skill, experience, and knowledge to create it for you. We’ll show you exactly why we’re an infographics design company with an award-winning history.
Video infographics, or motion graphics, are animated infographics. Usually set to music or a fitting soundtrack, a motion graphic displays the same information as an infographic, but in a more visually engaging way. Below is the motion graphic version of the infographic shown above.
Video infographic prices vary, but like our standard infographic pricing, our rates are reasonable and include both creation and promotion of your content. Our video infographic cost is available in the pricing table above, or you can visit our motion graphics page to learn more about this innovative new method of information animation and display.
Micrographics are smaller infographics, typically used as a way of breaking up text. Most are fairly simple designs meant to add a visual dimension to your pages. Micrographics are perfect for taking great content to the next level!
While micrographic pricing can vary as well, we offer comprehensive packages and reasonable, competitive rates. Check out the pricing table above for a more detailed look at the micrographic work we can do for you.
