Drive Revenue Growth with Strategic PPC Campaigns

With PPC management services, you receive professional management of your PPC strategy and campaigns for a designated fee. This management can include strategy development, bid management, ad copy, and more.

Deliverables for PPC services depend on the service provider, as well as the plan selected. In most cases, PPC management services will include advertising on Google and Bing, as well as keyword targeting, bid management, and routine reporting.

On average, PPC services cost $100 – $10,000 per month from an agency (36% of businesses), with most companies typically paying $0.11 – $0.50 per click and $0.51 – $1.00 per 1000 impressions on ads. Costs include ad spend and the cost of management services. Agencies often charge for PPC campaign management services as a percentage of ad spend but may also charge a flat fee.

Search engine advertising is an ongoing process — it’s not just a “set it and forget it” strategy that picks up momentum over time, rather it requires constant adjustments to see the best results.

If you’re a business owner that spends their time writing checks, ordering inventory, and managing a business, it’s unlikely that you have time to run PPC campaigns.

That’s where agencies come in. Hiring a PPC agency to manage your campaign is one of the smartest business moves you can make since you likely won’t have all the time necessary to dedicate to nurturing your PPC campaign.

Check out a few added benefits of hiring a PPC services agency below.

Skip training someone to be literate in all things PPC
Are you a PPC expert? If you’ve never studied PPC before, there’s a lot to cover. If you want a campaign to be successful, it’s important to become extremely knowledgeable about PPC, how it works, and the different strategies that are a part of a campaign.

If you’ve never studied PPC marketing before, it’s a difficult feat to accomplish — especially when you’re running a business of your own.

Another option is to train someone on your team to be literate in all things PPC — but this isn’t the best option either if you don’t want to be down one employee.

When you hire a PPC management agency, you avoid having to learn, or train someone in PPC, and you can just leave it to the pros!

It saves you time
When you hire a PPC management company, it saves you tons of time.

Remember how we mentioned becoming an expert? That takes time, and if you or one of your employees are planning on doing so, it’ll eat up a lot of hours.

Not to mention, you need to consistently monitor your PPC campaign and if you don’t, you likely won’t see results.

Checking in on a campaign every day while running a business can be difficult work, so why not hire someone to do it for you?

You get exactly what you’re after
If you’re looking to create PPC ads, target specific keywords, target specific demographics, and start a remarketing campaign, an agency will understand.

A PPC services agency will be able to provide you with exactly what you’re looking for in terms of a PPC campaign, and they’ll ensure that you see results.

They’re the experts
Professionals who work at PPC management company are experts in their field. If they weren’t, they wouldn’t be working for an agency!

They’ve clocked thousands of hours of training in their craft, and they truly know the ins and outs of a successful, effective PPC campaign.

When it comes to a strategy that can easily improve the success of your business, why mess around? Hire an expert to do the job for you!

PPC stands for pay-per-click. It refers to digital advertisements that often appear on search engines like Google where businesses will pay for their ad each time a user clicks on it.

A PPC management agency helps businesses drive more sales and revenue with successful PPC ad campaigns. A PPC management agency like BSG helps businesses optimize their bids, target high-value keywords, create engaging ad landing pages, improve the Quality Score and Ad Rank of their ads, and more!