Industry average: 50%
Scalable solutions
Industry specialists
Proven
Industry average: 72%
Project management
ROI tracking
Diverse skillsets
Industry average: 72%
Project management
ROI tracking
Diverse skillsets
Geofencing ad targetingBSG addressable geofencing advertising services amplify the targeting of online advertising.
Our geofencing software uses property tax information and plat line maps, for example, which show the different subdivisions of a piece of land, to pull the latest data.
AttributionOur addressable geofencing services help your team track and credit the following to your campaigns:
Performance monitoring
Cross-device targeting
Bid managementForget wasted ad spend. With BSG’s PPC management services, bid management is built-in and includes:
With our proactive bid management, your team can spend less time monitoring ad accounts and more time on the projects that need your attention.
Landing page optimizationOptimize ad campaigns from beginning to end with BSG’s pay-per-click advertising services, which include landing page optimization.
Besides access to our in-house conversion rate optimization (CRO) team, you’ll also have access to MarketingCloudFX’s pre-built templates for revenue-driving landing pages.
With MarketingCloudFX’s landing page library, our clients have captured 11% more leads from their landing pages.
Boost in SEO Traffic
for a single page with data driven keyword enrichment
Setup by BSG
To give you the best data and report foundation
For almost 85% of marketers, location-based advertising creates more effective ad campaigns. It also improves the customer experience, generates higher conversion rates, and lifts sales and store visits. Companies looking to grow their market share can’t afford to ignore addressable geofencing.
Our addressable geofencing services let your business take advantage of addressed-based geofencing without the hassle of developing a strategy, launching a set of geofences, and monitoring your campaign.
Whether your organization operates in the business-to-business (B2B) or business-to-consumer (B2C) sector, addressable geofencing is a smart and effective strategy. You can target the location of businesses, as well as residential neighborhoods, to reach and convert your audience with ease.
Our addressable geofencing software can target up to one million addresses per campaign. If you don’t have a scalable solution, your team will have to bounce back and forth between providers and applications. It’s a hassle, and you don’t need it. With BSG, you don’t even have to worry about this problem.
The number of addresses you can target with geofencing solutions depends on the software.
Our addressable geofencing services can target up to one million addresses per campaign.
As an example, you could have Campaign A with one million addresses, Campaign B with 500,000 addresses, and Campaign C with 10,000 addresses or any other number combination equal to or less than one million.
You can use addressable geofencing in dozens of ways. For perspective, here are a few examples:
A veterinary clinic can use addressable geofencing to reach new or existing clients.
The made-up clinic, Fido’s Vet, for example, may reference a client list to advertise a promotion for wellness check-ups or vaccinations. This ad can bring returning customers (and their pets) to the clinic and generate revenue for the center.
A financial institution can also use addressable geofencing to build and retain its customer base.
The fictional bank, Vault, for instance, may use a direct mail list to promote its interest rates for auto or home loans. Or, it may advertise its upcoming promotion for opening a new checking account if it wants to attract new clients.
A utility provider, whether for cable, power, or Internet, can also use addressable geofencing.
The made-up power provider, Got Power, for example, may use a list of targeting addresses to capture a competitor’s customers. Their ad may promote their lower rates, for example, or stellar customer service.
If you’re not sure whether addressable geofencing could benefit your business, you can always talk to our team. We’re here to help your company earn more revenue. You won’t find us recommending services that won’t work for our clients.
Costs for addressable geofencing vary but include your ad spend and management.
If you’re looking to outsource and invest in addressable geofencing services, monthly rates range from $600 to more than $1500 with recommended ad spends of $2500 to $10,000 or more per month. In some cases, you may also have a one-time setup fee of $3500 to $5000.
For our addressable geofencing service pricing, view our pricing table.
